FREE INTRO LESSON:

Learn how to find your profitable business idea and launch your business in 8 weeks...

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What you’ll learn…

How to Start & Scale a Product or Service Business

  • In this module you’ll learn the exact framework Iyia uses to start a new ecommerce businesses from scratch. It’s the unique process she follows that’s now turned simple ideas into 4 multi-million dollar stores.

    ➡️ Business Framework

    ➡️ Understanding Different Business Models (Wholesale, Brick & Mortar, E-commerce)

    ➡️ How to turn Ideas into a Business

    ➡️ How to create a Business Plan

    ➡️ How to Stand Out From Competitors

    ➡️ How to Find Your Target Customer

  • ➡️ The Importance of Branding

    ➡️ How to Create a Brand that Stands Out

    ➡️ How to Design Your Product Prototype & Packaging Design

    ➡️ Understanding Trademarks & Patents

    ➡️ Understanding Fulfilment Options (In House, 3PL, Drop-shipping)

    ➡️ How To Find & Negotiate with Suppliers

    ➡️ The Importance of Product Sampling

    ➡️ How To Set Up Your Online Store

    ➡️ How to Set Up a Custom Email Address

    ➡️ How to Set Up Your Social Media Accounts

    ➡️ When to DIY vs Using A Professional

  • ➡️ Marketing Psychology: Understanding Why People Buy Things

    ➡️ How to set up a successful Sales Funnel

    ➡️ Understanding Traditional Marketing

    ➡️ Understanding Digital Marketing

    ➡️ Understanding Social Media & Influencer Marketing

    ➡️ Understanding Public Relations

    ➡️ Understanding Expo’s & Events

    ➡️ Understanding Coupon Codes & Promotions

    ➡️ Understanding Social Proof (Reviews & UGC)

    ➡️ Understanding Email Marketing

  • ➡️ How To Use Social Media Marketing For Your Business

    ➡️ How To Use Online Communities

    ➡️ How to Use Blogs To Generate Web Traffic

    ➡️ How To Create Content That Makes People Buy

    ➡️ How To Grow A Large Social Media Following

    ➡️ How To Maximise Engagement

    ➡️ Understanding Why Someone Would Unfollow You

  • ➡️ Understanding Meta (Facebook & Instagram) Advertising

    ➡️ Understanding TikTok Advertising

    ➡️ Understanding Google Advertising

    ➡️ Understanding Search Engine Optimisation (SEO)

  • ➡️ Understanding Influencer Marketing

    ➡️ Understanding The Influencer Hierarchy (Micro, Mid-Tier, Macro)

    ➡️ How To Find & Analyse Influencers

    ➡️ How To Outreach To Influencers

    ➡️ How To Negotiate With Influencers

    ➡️ How To Measure Results (ROI)

  • ➡️ Finance 101

    ➡️ How To Utilise Free Shipping To Sell More

    ➡️ How To Utilise Payment Options To Sell More

    ➡️ How To Utilise Reviews To Sell More

    ➡️ How To Utilise Your Email Database To Sell More

    ➡️ How To Provide Good Customer Support

    ➡️ How To Optimise Your Offering Over Time

    ➡️ How To Raise Your Average Order Value (AOV)

    ➡️ How To Up-sell & Cross-sell To Maximise Profitability

    ➡️ How To Expand Internationally

    ➡️ Understanding What High Traffic But Low Conversions Mean

    ➡️ Understanding Cart Abandonment

  • ➡️ How To Plan An Exit Strategy

    ➡️ Understanding The Benefits Of Failure

    ➡️ Summary

How to Create & Sell Digital Products

  • In this module you’ll learn the exact framework to get started:

    ➡️ Manifesting, Mindset & Goal Setting

    ➡️ Types of Courses

    ➡️ Revenue Planning

    ➡️ You Revenue Goal

    ➡️ Getting Prepared & Organised

  • ➡️ You need a Niche

    ➡️ Choose Your Online Course Topic

    ➡️ Create Your Ideal Student Profile

    ➡️ Will it be profitable?

    ➡️ Naming Your Online Course

    ➡️ Staying Organised During Creation

    ➡️ Determine Your Course Timeline

  • ➡️ What is your teaching type?

    ➡️ List Building 101

    ➡️ Setting up landing pages in Squarespace

    ➡️ How to set up landing pages in Leadpages

    ➡️ Visually Branding You Course

    ➡️ Create a Promotional Plan

    ➡️ Start Outlining Your Course

  • ➡️ Creating Your Slides

    ➡️ Recording Your Course Videos

    ➡️ Creating Course Worksheets

    ➡️ Setting Up Your “School”

    ➡️ What to do if you are feeling “stuck”

  • ➡️ Digital Products Overview

    ➡️ How To Create E-Books & E-Guides

    ➡️ Creating Printable Downloads

    ➡️ Creating Templates

  • ➡️ Position Your Course In The Market

    ➡️ Telling Your Personal Story

    ➡️ How To Price Your Course

    ➡️ Optimise Revenue and Conversions

  • ➡️ Get The Party Started (Pre-Launch Prep)

    ➡️ Crafting A High-Converting Sales Page

    ➡️ Your 5 Step Launch Strategy

    ➡️ Welcoming Your Students

    ➡️ Increasing Urgency In Your Launch

    ➡️ Pre-Sale Strategy

  • ➡️ Keeping Up With Your Students

    ➡️ Analyse Your Launch + Improve

    ➡️ Turning Your Students Into Your Sales Team (Affiliates)

    ➡️ Plan Your Next Launch

    ➡️ Become a Make It Happen Affiliate!

    ➡️ Setting Up Your Google Drive Folders

    ➡️ How to Process Refunds

Learn How To Generate Sales Like This

FAQs

  • Our Business Masterclass is an online course designed to help you start, grow, and scale a successful online business.

    It covers everything from developing a solid business idea and crafting a plan to mastering marketing strategies and monetising your efforts.

    With step-by-step guidance, real-life examples, and practical tools, this course simplifies the process so you can confidently turn your ideas into a thriving business.

  • Our Business Masterclass is perfect for:

    • Aspiring Entrepreneurs: If you’ve got a business idea but don’t know where to start, this course will guide you through every step.

    • Small Business Owners: Looking to grow your existing business or streamline your strategies? This course covers actionable tips and tools tailored to your needs.

    • Side Hustlers: Whether you’re juggling a 9-to-5 or testing out your first side hustle, we’ll show you how to turn it into a sustainable income stream.

    • Dreamers Ready to Take Action: If you’ve been sitting on your dreams of starting a business, this course will help you get moving with confidence.

    • Anyone Who Wants Results: No fluff here. This course is packed with practical lessons and real-life examples to help you build a business that works for you.

    No matter where you’re starting from, the Business Masterclass is designed to meet you at your level and help you succeed.

  • No prior experience is needed.

    Our Business Masterclass is designed for beginners and those new to the online business world.

    We’ll guide you step by step, covering everything you need to know to start and grow your business, even if you’re starting from scratch.

    All you need is a willingness to learn and take action!

  • We’ve designed this course to release one module per week (over 8 weeks) so you can absorb the content at a steady pace and implement each step into your business before moving on. It’s all about action over overwhelm.

  • That’s completely okay!

    Our Business Masterclass is designed to help you find and develop your business idea, even if you’re starting from scratch.

    We’ll guide you through identifying your passions, discovering market opportunities, and coming up with a product or service that’s right based on your situation (money, time etc.)

  • Absolutely! You'll have 24/7 access to a community of like-minded learners, as well as support from the instructor via live Q&A group zoom sessions. If you can’t make it, we’ll send you the recording.

  • Often people who join our Business Masterclass with an existing business haven’t done their set up correctly e.g. missing social proof, website not on shopify, poor website layout, poor branding etc. so I generally suggest they watch the entire training, including the set up - to double check they have everything in place for maximum success, otherwise they’ll just waste marketing dollars because the foundation isn’t set up correctly.

  • You’ll have lifetime access to the course material, including any future updates.

  • Take each week to complete the lessons, do the exercises, and apply them to your business before the next module drops. And if you ever get stuck, reach out to our support team or community for help!