You've Proven Your Product Works. Now Let's Scale It To Where It Should Be.

If your product business has plateaued, your margins are being eaten by ads that don't convert, or you're spending more time inside the business than growing it… This is where product business owners come to go from stuck to scaling!

Already running a product business but feeling like you've hit a ceiling? You're not missing hard work. You're missing the right strategy.

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⭐⭐⭐⭐⭐ 4,000+ members.

Including business owners who've used our framework to double, triple, and in some cases 10x their revenue.

All testimonials are real but do not represent typical results. Client outcomes will vary according to their commitment and other variables. No guarantee of income or success is expressly made or implied.

A screenshot of a messaging app with a message promoting a Shopify course, showing a sales dashboard with $146.32k in total sales, and an image of two women smiling behind a large stack of boxes, followed by a news article about an Australian skincare entrepreneur with images of a woman with clear skin and a close-up of her face.
A woman kneeling next to a pile of black packages, holding two rolled-up white pillows, with text stating '$50,000 in 2 months' at the top. The screen shows an online shop or sales platform for 'Neck's best thing' with a sales total of $1,617.27, a graph, and messages praising the course's success.
A woman with a microphone tattoo is smiling on a video call, wearing headphones, with a cloudy sky visible through a window behind her. In the corner of the screen, another woman is seen holding a phone, also participating in the video call.
Pink delivery van with a giant lipstick kiss graphic made of colorful sprinkles and the words 'SUGAR COAT IT' on the side, parked outdoors with palm trees and blue sky in the background. Two young women in SUGAR COAT IT t-shirts holding gift boxes pose in front of the van.
Two women taking a selfie outdoors, smiling at the camera.

FEATURED IN

Logos of various media companies including StopPress, The Business Woman, UNILAD, Marie Claire, and Herald Sun.
Logos of various media outlets including MSN, MamaMia, Daily Mail, The Daily Telegraph, and Perth Now.

Hi, I’m Iyia

I started my first business at 21 with $6,000 in savings from the garage of a flat — no mentor, no roadmap, no idea what I was doing. That business did $3.5 million in its first year. Since then I've built and scaled six businesses across completely different industries, and I now spend my days helping people like you skip the years of trial and error and build something that actually works.

  • shape-wear Waist Trainer

  • supplements Luxe Fitness

  • gift boxing Celebration Box

  • hair care Tidal Hair

  • marketing agency Explosive Social

  • conferences Girls in Business

…creating a life for myself that I always dreamed of.

Compilation of four photos showing Kylie Jenner's business evolution from 2015 to 2021: In 2015, her office space with shelves of products; in 2017, a warehouse with stacked boxes and photos of her promoting Luxe; in 2018, a woman with chocolates and a warehouse full of stacked white boxes; in 2021, a woman amid numerous cardboard boxes in a warehouse.

When I first started, I was a university student with a goal to sell 10 products a week at $30 profit per unit, which would give me an extra $300 dollars a week to help out with the bills, instead I sold over $3.5 million worth of product in the first 12 months from home, and later began working with celebrities like Kylie Jenner for product endorsements.

Now, I’m helping you do the same.

Who is this for?

Stay-at-home mum
It’s about time your endless talents started bringing in real income.

Aspiring corporate dropout
Dreaming of leaving the 9-to-5 grind behind and building serious wealth on your own terms.

Service providers like therapists and nutritionists
Tired of trading time for money, and ready to level up from 1:1 work to serving the masses like the powerhouse you are.

Let's Build Your Business Together

Iyia Liu (pronounced E-ya) is a New Zealand entrepreneur, keynote speaker, TV personality, and business mentor who has spent the past decade building businesses that scale and now teaching others to do the same.

She's currently the founder of Make It Happen, a business education platform with 4,000+ students, and Brewe, NZ's favourite canned iced coffee and matcha stocked in supermarkets nationwide. Along the way she's built and exited multiple seven and eight-figure businesses.

She's starred in three seasons of Boss Babes (produced by Warner Brothers, airing on TVNZ and Hayu), delivered 50+ keynotes across NZ, Australia, and beyond, sharing the stage with David Goggins, Dan Carter, and Nadia Lim and been featured in Marie Claire, Daily Mail, The Daily Telegraph, Mamamia, and more.

⭐⭐⭐⭐⭐ 4000+ members worldwide

Member Results

All testimonials are real but do not represent typical results. Client outcomes will vary according to their commitment and other variables. No guarantee of income or success is expressly made or implied.

PODCAST

The Make It Happen podcast is your go-to space for business, personal development, money-making, marketing, social media tips and inspiration for creating a life you absolutely thrive in.

Tune in today - we can’t wait for you to join us!

Hi, I’m Nadene

Hi, I’m Nadene, Chief Operating Officer (COO) of Make It Happen and your Support Coach inside the program - and one of the biggest reasons our students actually follow through.

My role is to help you if you’re feeling stuck, overthinking, or unsure about your next move. I’m here to help you simplify, get clear, and keep momentum going.

I specialise in marketing, website builds, efficiency and optimisation, and email marketing, and I love helping you streamline your business and focus on what truly moves the needle.